Affiliate Marketing Sydney
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Sydney SEO Collective - Frederic Chanut (The AI Attribution Gap)
Tue, Nov 24, 7:00 AMThe Sydney SEO Collective is back for our November 2026 meetup! After a month off in October, we're returning with a question every SEO is being asked right now: what is AI search actually worth? This month, we're thrilled to have Frederic (Freddy) Chanut, Founder and Executive Chairman of In Marketing We Trust, as our keynote speaker. He'll be presenting "The AI Attribution Gap: What AI search is actually worth." AI assistants read everything we publish and send almost nobody back, and our analytics stack was never built for that trade. Most teams can now tell you whether they show up in AI answers. Very few can tell you what that visibility earned the business. In this 30-minute talk, Freddy will present seven instruments that turn the question from "are we visible" into "what did it earn". The first four are free, and you can have them running by Friday. The next three are about getting your answer heard in the boardroom, so you can walk into your next budget conversation with numbers instead of screenshots. Freddy is a Sydney SEO industry veteran and founder of In Marketing We Trust, where he works at the intersection of search, data, growth and AI. He's spent over 15 years looking at the web through Google's Goggles, holding CMO, Managing Director and head of inbound marketing roles along the way. Today he helps mid-market and enterprise teams across APAC build growth engines and teams for their businesses. [https://www.linkedin.com/in/fredericchanut/](https://www.linkedin.com/in/fredericchanut/) **Make sure to RSVP and grab your ticket!** **Keynote Presentation:** The AI Attribution Gap: What AI search is actually worth **Sponsored By:** [Finder](https://www.finder.com.au/) [Prosperity Media](https://prosperitymedia.com.au/) **Location:** Finder AU Level 10, 99 York St, Sydney NSW 2000 **Hosts:** Matt Corke - Head of SEO at [Finder](https://www.finder.com.au/) Aaron Taylor - General Manager at [Prosperity Media](https://prosperitymedia.com.au/) **Note:** Australia's number one SEO, Regan McGregor, is overseas this month, so SEO veteran Matt Corke, Head of SEO at Finder, is stepping in to co-host alongside Aaron Taylor. **Running sheet:** 6pm - 6.30pm - Arrive, Finder AU - Level 10, 99 York St, Sydney NSW 2000 6.30pm - Introduce SEO Collective, Speakers 6.30pm - 6. 45pm - SEO news, algorithm updates, SERP volatility 6.45 - 7.00pm - Intermission **7pm - 7.45pm - Keynote: Frederic Chanut - The AI Attribution Gap: What AI search is actually worth** **7.45pm - 8pm - Q & A Session** 8.00pm - Networking **SEO Collective Organisers:** Regan McGregor - https://www.linkedin.com/in/regan-mcgregor/ Aaron Taylor - https://www.linkedin.com/in/aarontaylorseo/ James Norquay - https://www.linkedin.com/in/norquay/ Dejan Mladenovski - https://www.linkedin.com/in/dejan-m/ Nik Ranger - https://www.linkedin.com/in/nik-ranger-06086a27/ Peter Macinkovic - https://www.linkedin.com/in/inkovic/ Peter Mead - https://www.linkedin.com/in/petermeadseo/ Paula Glynn - https://www.linkedin.com/in/paula-glynn/ Sally Mills - https://www.linkedin.com/in/sally--mills/ **SEO Collective Background:** SEO Collective is an extension of the Melbourne SEO Meetup, which started when the Brisbane SEO group first met up at the Ship Inn, Brisbane Southbank, 7th Nov 2008. The feedback we've had is that the Collective events have been a great way to meet others in the industry in a relaxed environment and share some tips and hints on what you might know that can help them become a better web marketer or developer. It's about asking those tough questions and getting group consensus on what is the possible implications or complications on a particular method or technique you're thinking of using. We encourage a mix of business owners, web developers, affiliate marketers, SEM and SEO professionals as we all have small tips that will help you perform better online and play smarter. SEO Collective is just a relaxed and informal session on digital and web marketing, come along and meet others in your community no matter if you're a business owner, consultant, in-house or part of a larger agency. ## RSVP now to claim your free ticket!

Play, Learn and have fun playing golf with a PGA professional providing guidance
Sat, Nov 7, 5:00 AMHave you been too scared to play golf? No one to play with? Don’t know how to get started? This is the group for you. Play each week under guidance of a PGA Professionals tuition and have fun with like minded golf enthusiasts! Don’t have clubs? They will be provided. Cost is $70 per person per session on card or $50 cash.

Beyond Numbers: Business Referral Network for Accountants, Bookkeepers, Planners
Wed, Nov 11, 7:00 AM**Beyond Numbers Business Referral Network** for Accountants, Bookkeepers, Lawyers, Planners and Brokers is designed for business owners in the Accounting, Legal, Bookkeeping and Financial Services Industry to connect with likeminded finance professionals, build meaningful and authentic relationships in a positive and supportive environment. Business owners in accounting and financial services often struggle to find networking opportunities tailored to their industry. **Beyond Numbers Networking Events** are dedicated to bring together accounting and finance professionals who truly understand their unique challenges and provide a platform for them to build connections, and trusting relationships and explore potential strategic referral partners. At Beyond Numbers Business Referral Network, our primary goal is to foster authentic connections among business owners in the accounting and financial services industry. Our event aims to facilitate the formation of strong relationships based on shared values, interests, and experiences. #### **Who is it for:** * Accountants in practice * Bookkeepers * BAS agents * Tax agents and advisors * Commercial Lawyers * Financial planners and advisors * Mortgage brokers operate over 2 years * Insurance brokers #### **What to expect:** 6:00 pm - Doors open and welcome in to network 6:30 pm - Event start, intro and topic discussion 7:30 pm - Discussion and Q&A 8:00 pm - Event closes (Drinks and finger food will be provided) Please be on time, as there is no late entrance after 6:30pm. #### **Why Join Us?** Being part of an accounting and financial services community means you’re not alone on your journey. You’ll meet potential strategic referral partners who not only understand the unique challenges in the finance industry but also share your drive to grow and succeed. Together, you can exchange valuable insights, build trusted relationships, and uncover new opportunities to expand your client base. This community is designed to foster collaboration, offering peer support and expert connections to thrive in a competitive market. Join us to create meaningful connections, explore collaboration opportunities and secure lasting success for your business and beyond. PS: Participation certification can be issued for you to claim 1 CPD hours with your industry body, if applicable. ##### **Event Photography Disclaimer** ##### ##### **By attending this event, you acknowledge and consent to being photographed and/or filmed. These images and videos may be used for promotional purposes, including but not limited to social media posts, website content, marketing materials, and future event promotion.** ##### ##### **If you prefer not to be photographed, please inform event organisers upon arrival and we will make every effort to accommodate your request.** ##### ##### **For questions about photo usage or to request removal of your image, please contact the event organisers.**

AI on Tap | Sydney | Episode 7
Thu, Nov 5, 6:30 AM**AI on Tap: Real AI. Real People. Real Beer.** **📍** Sydney’s monthly meetup for AI-curious marketers and business minds *Forget the hype. Let's talk AI over a drink.* ***Tired of AI hype and jargon? So are we.*** AI on Tap is a no-pressure hangout where business minds swap stories about what’s actually working with AI - and what’s not. No slides. No hard sell. No tech-bro vibes. Just real conversations, a bit of learning and a few cold drinks. ***What To Expect*** *Stories from the trenches* Hear from local leaders actually using AI – from streamlining operations to scaling sales. What’s working, what’s not, and what they’d do differently. *Ideas you can use tomorrow* Practical stuff you can immediately try in your own business – no fluff, just value. *People who get it* Like-minded professionals navigating the same AI questions and challenges. Share what you’ve tried, ask what you’re stuck on, and figure it out together. *Great beer and a relaxed vibe* El Loco serves up ice-cold beers alongside bold flavours. Grab a pint and settle in for an evening of laid-back, intelligent conversation. ***Who's It For?*** Whether you’re leading a team or just getting curious, if you want to understand AI’s real-world impact, you’re welcome here: * Business leaders trying to make sense of AI’s potential * Managers exploring tools to improve productivity * Founders and entrepreneurs experimenting with AI * Knowledge workers who want to stay relevant * Anyone interested in practical, human-first AI conversations *No technical background required - we speak human, not code.* ***Meet Your Hosts*** [Sean Pereira](https://www.linkedin.com/in/sean-pereira-/) \- Co\-Founder\, [AI on Tap](realaiontap.com) \| Co\-CEO [Outlean](outlean.ai) ***Event Details*** 📅 **When:** Nov 5th, 5:30 PM onwards 📍 **Where:** El Loco at Slip Inn 🍺 **What to bring:** Just yourself (and maybe a mate) 💰 **Cost:** $ 25 🎯 **Format:** Expert panel + lightning tips + mingling + optional one-on-one chats with hosts ***Why We're Doing This*** We believe that businesses using AI will replace those that don’t – and the ones that thrive will be the ones that learn fast, adapt faster, and support each other along the way. AI on Tap brings people together to share practical AI stories from the frontlines. No theory, just results. ***Ready to see what AI can really do for your business?*** Grab a pint and join the conversation. 👋 First-timers especially welcome!

AI Filmmakers - Fortnightly meetup
Wed, Nov 11, 7:30 AMInformal chat in the meeting room on Level 3. Feel free to bring the laptop.

End-of-Year Social RSVP on Luma
Wed, Nov 18, 7:00 AM**No talks. No slides. Just dinner, drinks and a good WordPress chat.** **Let's finish 2026 without another slide deck.** Note: RSVP on Luma at https://luma.com/6p2mh2wb not on meetup. Date has been changed to Wed Nov 18th. I'm getting a small group of the WordPress Sydney community together at BrewDog South Eveleigh for an informal end-of-year catch-up. No presentations. No agenda. No pitches. Just a table of WordPress people having dinner, grabbing a drink and talking about websites, clients, freelancing, business, WordPress, or whatever else comes up. Come along to catch up with people you already know, meet a few people you don't, and unwind after another year working on the web. Registration is free. Everyone simply buys their own food and drinks on the night. **I'm keeping this one deliberately small. Only 15 places are available, so please register only if you're reasonably confident you can make it.** If plans change, please cancel your registration so somebody on the waitlist can take your place. RSVP on Luma at https://luma.com/6p2mh2wb
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