
What we’re about
OUR WHY - could be - YOUR WHY
As the founder of GCA, I want to share why we started the GovCon.Community. To illustrate our why, let me take you to my early beginnings. It starts with my own story of being born in the jungle of Laos with no birth certificate, no doctors, and no electricity. Just a village neighbor helping my mother bring me into the world.
Visit the GovCon Community: https://www.govcon.community
My roots and ancestry is one generation removed from running half naked in an indigenous community amongst the mountains and valleys of tropical Laos, a small landlocked nation nestled between Thailand and Vietnam.
Now why am I sharing this with you? You see, I grew up in a village. Not a traditional town village, but an agrarian village with homes made out of bamboo stitched together for walls and dirt floors as our carpet.
We lived as a tribal community and survived as hunters and gatherers. Our refrigerator was the abundant vegetation outside, and our meat came fresh from the day's hunt. The running water is the creek down the hill and the buckets we used to haul it back for cooking. The fire pit is our oven and we gathered late at night around the same fire pit to tell stories. Some stories are tales of the day's hunt or legends passed down through generations.
Now, you might ask, what does this have to do with government contracting and how it relates to why the GovCon.Community is formed?
Well, as a tribe of people, no one was lacking in our village. No one went hungry. No one felt lonely. Each person had their own skills and it was used to contribute to the whole of our community. Men would go out to hunt for meat. Women would gather vegetables and roots. An older lady would watch the babies. Young kids became apprentices and went with adults to hunt or forage in the jungle.
This idea of community resonates deeply with me, and it's at the heart of why we created the GovCon.Community.
It reminds me of a concept I learned from Greg Isenberg of Late Checkout. He shared an acronym called TRIBE. Here’s what it stands for.
T.R.I.B.E. = Togetherness - Rituals - Identity - Belonging - Engagement
Visit the GovCon Community: https://www.govcon.community
These elements were present in my childhood village, and they're what we aim to foster in the GovCon.Community. We had TOGETHERNESS as a community. We had a RITUAL of gathering around the fire pit at night and telling stories of how the hunt went. We each had an IDENTITY where each person is recognized with their own skills and passion. We had BELONGING where no one was isolated or alone. We had ENGAGEMENT where people willingly pitched in and raised the kids in communal care.
A New Model
As such, GCA is shifting our association membership model to a community membership model. Why, because the government contracting market is a “jungle” out there. It is filled with pitfalls, unscrupulous people and companies that could care less about you.
This village is made up of people like you and me. It’s a community with folks from all corners:
- Small business owners
- New entrepreneurs
- Leaders from large companies
- Industry innovators
- Service providers
- Agency professionals
- And many other organizations
We believe that to truly thrive and grow in this industry, we need each other. We need a T.R.I.B.E.
For the Good of Community Members
Collectively, we share one mindset, work as a village for the good of its community members. We aggregate contracting knowledge, we share our experiences, we contribute from our strengths, and we connect these resources to the appropriate needs of community members.
We bridge the gaps between businesses to government, industry partners to businesses, professionals to organizations, agencies to contractors, and other voids in the GovCon industry.
You are Welcome Here - Sit by the Fire with us
Also, we welcome people from outside of our community as GUESTS who can explore how our village supports each other. Should they share the mindset that we are stronger collectively than we are alone in pursuing growth goals in the government market, we invite them to join our village.
If you are a guest and not yet a member of our community, come sit by the fire with us. Listen to the stories of our hunts for contract awards. Learn from the successes of our community members. Check out the many resources that we have gathered. Attend our events and get to know our people.
Everybody Needs a Village
Lastly, if by chance, you feel that you too need a village to belong to and that as a tribal member, you’ll have a greater chance of success… then please do join our village.
Here, you'll find the support, knowledge, and connections you need to thrive in the complex world of government contracting. Just as my childhood village ensured no one went without, our community strives to ensure no member faces the challenges of this industry alone.
We understand the struggles of navigating government contracts, the frustration of missed opportunities, and the isolation that can come with building a business in this sector. That's why we've created this space - a place where you can find not just information, but understanding, support, and genuine connections.
You Matter
In our community, your experiences matter. Your challenges are heard. Your successes are celebrated. We're here to lift each other up, to share wisdom, and to grow together. Because in the end, that's what a true community does - it cares for its own.
So, whether you're just starting out or you're a seasoned professional, know that there's a place for you here. A place where you can belong, contribute, and thrive. A place where together, we can turn the challenging "jungle" of government contracting into a landscape of opportunity.
Join our tribe
Become part of the GovCon.Community. Let's navigate this journey together.
Upcoming events (4+)
See all- Understand The Marketing Process In The Government Sector (Dream 100)Link visible for attendees
This week’s lab is set up to help you understand the marketing process in the government sector.
Register/join: https://www.govcon.community/c/gca-events-3d7e28/lab-3410e9
Lab Topic:
- Review attendee Dream 100s
- Review attendee marketing emails
- Email marketing Strategies
- Who to contact
- What your not allowed to do
- Networking rules
- Networking events
- Phone strategies
- Associations
Submit DocumentsIf you want your instructor to review your content during lab, use this link to submit your content: https://forms.gle/zai6Qpgb8oTJEsnX8
Details:
25 June
1pm - 2pm EST
Online/Gov Con Community
Register/join: https://www.govcon.community/c/gca-events-3d7e28/lab-3410e9About Lab SessionsClasses are awesome, but Labs are even better. Come join us weekly as we train and prepare you to capture government contracts. These Lab sessions are designed to prepare CCM students with the hands-on support through your government contracting journey.
Also, these labs sessions are open to all GCA members, partner members and the public. You're welcome to attend the labs with the CCM students. Join the official CCM program when you're ready to receive all the course material and software.
Learn more or enroll in the CCM Program: www.capturemanagement.org
Lab Sessions:
I. Branding Labs: Get help with your business infrastructure, branding, business name, capability statement, capability brief, capability website, capability video, business card, etc.
II. Marketing Labs: Learn about networking, relationship building, creating your Dream 100, email marketing, competitor research, etc.
III. Proposal Labs: Used to dive deeper into proposal writing, cost estimation, competitor research, go-or-no go decisions, creating a requirement matrix, reviewing your proposals, compliance, etc.
IV. Open Labs: These labs are set up as open office hours for you to attend to get extra help. It's designed to help you get caught up, ask questions, review homework, AMA: ask-me-anything, or other items you may need support with.**Lab Agenda:**Each Lab will follow this general agenda outlined here:
- 5 minutes of intro, chat, status update
- 15 minutes of PPT training on a specific topic for the week
- 10 minutes of Q&A about the week’s lesson or any other items
- 25 minutes of reviewing specific students work (students should submit content for review prior to class)
- 5 minutes of announcements, final commentsWho Should Attend:
- CCM students
- BD/Sales professionals
- CEO, Executives and key decision makers of companies
- Entrepreneurs and small business owners
- Business Development Managers
- Consultants looking to grow professionally
- Capture managers looking to gain a competitive edge
- Contracting professionals and government employees
- All members of Government Contractors Association
- Primes, subcontractors, & potential teaming partners
- New & existing business owners interested in expanding into the government market
- Marketing to Government: Building a Powerful Image That Wins ContractsLink visible for attendees$50.00
Marketing to Government: Building a Powerful Image That Wins Contracts
(Image & Marketing)Register here: https://www.govcon.community/c/gca-events-3d7e28/how-to-promote-your-business-in-the-government-market-image-marketing-5a5077
Come join us weekly as we train and prepare you to capture government contracts. These sessions are designed to prepare those enrolled in the Certified Capture Manager (CCM) Program to prepare their businesses for success and to prepare them to become certified capture manager professionals.
CLASS TIME: Every Thursday evening from 6pm to 8pm EST/ 3pm to 5pm PST
LOCATION: Online
Register here: https://www.govcon.community/c/gca-events-3d7e28/how-to-promote-your-business-in-the-government-market-image-marketing-5a5077COST:
Members-Free
Guests/Non-members: $50
Join our GovCon Community https://www.govcon.community/c/membership-plans/Image – Creating a Brand That Speaks to Government Buyers
-Creating a professional image that attracts buyers and teaming partners
-What marketing tools to use as a Government Contractor
-Why I need Capability Statements
-What is a Capability Brief (Power Point Presentation)
-Why creating a Capability Video may be the most powerful marketing tool
-Building or revamping your website to be government friendly (Capability Page)
-Creating a Business Card that is a “mini capability statement”Marketing – Designing a Marketing Plan and Building Your Dream 100
-How marketing in the government is different
-Email Strategies that help you to win contracts
-What do I say to a contracting officer
-How do I market to a large prime contractor
-What are the best networking events as a government contractor
-How to build my DREAM 100 List
-Identify Top 10 Federal Agencies & Award Amount by NAICS
-Training on how to use www.USASpending.govAlso, these classes are OPEN to all GCA members, partner members and the public. You're welcome to attend and audit the classes with the CCM students. Join the official CCM program when you're ready to receive all the course material and software.
Learn more or enroll in the CCM Program: www.capturemanagement.org
CLASS AGENDA: (2 hours)
This is a general agenda guide to the weekly class sessions:
- 15 minutes of intro, chat, status update, homework review
- 30 min - 45 min of PowerPoint training on key topics for the week
- 30 min - 45 min of live training or GovFastTrack training
- 15 minutes of homework assignmentsWe cover a new topic each session. We will guide you through our 12 Steps to Winning Government Contract Methodology.
- ASSESSMENT: Do you have resources? finances, credit, hr/strong staff, talents, mobilization capital
- STRATEGY: Do you have a strategic plan? short/long term, jv, teaming, mentor protégé, sub, prime
- EDUCATION: Do you speak governese? Understand contracting language, regulations, policies, standards, etc
- REGISTRATION: How to get registered for opportunities. What certifications will you need, etc.
- IMAGE: How's your brand? strong, recognizable, broad, reputation, past performance
- MARKETING: Capability statement, biz card, website, marketing collateral, brand that speaks to gov't buyers?
- RELATIONSHIP: Do you have the proper types of relationships in the gov't market. Triangle of relationships
- OPPORTUNITY: Do you know where to find oppty’s, FBO, bid match, past awards, prospecting, etc?
- PROPOSAL: Can you write proposals? Can you learn or hire one? technical experts, estimators
- PERFORMANCE: Can you deliver and perform or do you need subs?
- COMPLIANCE: Are you DCAA compliant? accounting system, cyber ready, QA program, insurance, bonding?
- CLOSURE: Successful completion of project? Proper close out? Paid yet? ACO happy?
Who Should Attend:
- Sales professionals
- CEO, Executives and key decision makers of companies
- Entrepreneurs and small business owners
- Business Development Managers
- Consultants looking to grow professionally
- Capture managers looking to gain a competitive edge
- Contracting professionals and government employees
- All members of Government Contractors Association
- Primes, subcontractors, & potential teaming partners
- New & existing business owners interested in expanding into the government market