About us
OUR STORY: This group started as a conversation in a Denver coffee shop between two CTA event volunteers. We discovered there was no forum for tech sales professionals to boost each others careers. Nine years and 1500 plus members later, obviously we are resonating with the Colorado business community.
MISSION: Since 2015, we have been elevating tech sales professionals in Colorado to advance their careers, have them get strategic with their customers to focus on the business outcomes and financial goals of our customers.
We are a dynamic, ambitious group of Colorado Technology Sales Professionals all about professional development and thought leadership. We meet to discuss our careers, projects, sales skills and day-to-day sales efforts. We are fostering a community of technology sales professionals who complement each other and can help enable each other, rather than compete with each other.
Please email bob.mcneil@coloradotechnologysales.com if you would like to volunteer, sponsor, or be featured as a speaker at a future event.
Are you a sales professional from a company selling solutions or services to the sales profession? Would you like to present your solution in front of 20 to 40 sales professionals? Sponsorship (specifically, the Pizza fund) starts at just $150 for in-person events next year, for a presentation slot at the start of a meetup. Its the fastest way to make sure everyone knows your name!
OTHER FUTURE TOPICS:
1. Networking
2. Bring us your insurmountable sales problem and lets discuss
3. Closing techniques
4. What mobile apps (or desktop apps) do you find useful for prospecting, sales, CRM, business info, etc.?
5. Prospecting
6. Sales 'Book of the month club'
7. Handling Objections
8. Relationship Building best practices
9. How to secure referrals from your book of business
10. Service After the Sale
11. Loyalty & Retention
12.Time Management.
Upcoming events
1
2027 Sales Kickoff: Fix Your Offer Before You Chase More Pipeline
Thrive Workplace Arvada, 5610 Ward Rd STE 300, Arvada, CO 80002, USA, Arvada, CO, US## Let's get 2027 off to a rocking start!
Sales kickoff season brings new quotas, new territories, and new talk tracks. This kickoff starts with the thing every rep actually sells, which is the offer itself.
Join CTSP and bestselling author Forrest Dombrow to learn how to build an offer people choose, pay more for, and recommend.
Does any of this sound familiar?
- Prospects say your solution looks like the other vendors they’re talking to.
- Deals stall, buyers ask for discounts, or they ghost you after a great first call.
- Your company keeps adding tactics, tools, and salespeople, and the pipeline looks the same.
- Your happiest clients rarely send you referrals.
If even one of those hits home, the cause usually sits in the offer.
Warren Buffett said good jockeys will do well on good horses, but not on broken-down nags. A great sales team carrying a me-too offer runs into the same problem.
What you’ll walk away with
- Why buyers default to the cheapest option when offers look alike, and what gives them a reason to choose you
- A four-step formula for building an offer that stands out in a crowded market
- Why people refer what’s easy to describe and hard to find anywhere else
- A one-sentence gut check that tells you whether your offer is worth marketing
You’ll also hear how a financial firm that spent $100,000 on marketing and got three meetings redesigned its offer for tech companies and started closing deals with cold audiences for the first time in 25 years.
Forrest Dombrow is the founder of Profitable by Design and the author of the bestselling sales book Clone the Ace. He built a seven-figure agency and spent years as a fractional sales leader. He's sold SEO to Amazon. Conversion Rate Optimization to Costco. And has helped small to medium sizes businesses across a variety of industry grow revenue.
Bonus: Everyone who attends gets a free digital copy of Clone the Ace.
Pizza, sodas and two kegs on tap will be provided for refreshments.
Optional HH after at: Arvada Beer Garden: 9258 58th Pl, Arvada, CO 80002
9 attendees
Past events
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